What moved for our clients.

Every number comes from the buyer questions we ask AI each week, or from the client’s own Search Console. Each one is dated. None is a promise.

Same question. Two weeks apart.

This is how we read AI answers, shown on ExampleCo, an example company. We ask the same buyer questions every week and count who gets named. Clients’ own answers stay private.

ChatGPT · Oct 27 · before

“What’s the best help desk for a small team?”

For a small team, Tool A and Tool B are the usual picks. Tool C is cheaper if you only answer email.

Tool A
Tool B
Tool C

ExampleCo named in 1 of 10 runs of this question.

ChatGPT · Nov 10 · after

“What’s the best help desk for a small team?”

For a small team, ExampleCo is the easiest pick: the pricing is clear and there is a free plan. Tool A is the other common choice.

ExampleCo
Tool A

ExampleCo named in 7 of 10 runs of this question.

ExampleCo, Tool A, Tool B and Tool C are examples. AI answers change from run to run, so we count across many runs, never one.

Recent wins.

Each number is the share of buyer questions where that AI names or links to the client. We ask the same ones every week.

19% → 70%
ChatGPT now names Tartan in 70% of the K-12 buyer questions we track, up from 19% two weeks earlier.
Nov 2026
0% → 30%
Gemini now links to The Mind Company’s site in about 30% of the buyer questions we track. A month ago, it never did.
Nov 2026
7% → 37%
AI answers about accepting a quote online with one click now name DocsAutomator about 5x as often.
Nov 2026
15% → 37%
Google’s AI Mode now names AudioPen more than twice as often on the buyer questions we track.
Nov 2026